Having PIM as part of your CMS eliminates unnecessarily complex integrations or intermediaries. By storing all product data in Easyweb with a connection to CRM and business systems, you gain complete control over all product data and can also retrieve what you need via Easyweb's API for external dashboards, digital screens, and production of analog catalogs.
Advantage of Easyweb as PIM
Full control over your product information in the cloud
Tools for efficient maintenance and mass updating of product information
Quick and easy video, image, and document management
Custom integration with your business system via API
Dynamic internal API that can deliver data to other digital (and analog) services
Tools for structuring data through categories, attributes, value lists, and tags
Shared product database for languages, currencies, and multiple webshops
Centralize and manage product information to ensure correct data in all channels
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